Home Is Where Love Is
ELSIE NANJI’S UNIQUE AESTHETIC HAS CREATED IDEAS AND IMAGES OVER THE LAST FOUR DECADES THAT HAVE BLURRED THE LINE BETWEEN ART AND COMMERCE. WORKING WITHIN A CULTURAL AND SOCIAL CONTEXT OVER 40 YEARS, SHE HAS SHIFTED HER FOCUS FROM ADVERTISING TO PURE DESIGN IN THE WORLD OF GRAPHICS, ENVIRONMENTAL BRANDING AND INTERIORS.
She feels fortunate to have worked, and to continue working, with some of the greatest minds in photography, film, creative writing, art and architecture. Her journey leads to new ideas, executions and installations for major brands, corporate offices and homes.
She is currently working as a design consultant to Mahindra and the RPG group working closely with the top management. She shares her life and her dreams with her husband Hossi, and their two children, Yohaan and Aria.
Elsie has travelled the world and on one such trip to Mykonos, she fell deeply in love with the Greek island. Once home, she wanted her house at Kashid to reflect the feel of Mykonos. She shared the journey that saw these dreams unfold with Rotarians at RCB’s In-Camera event.
After carving out the beautiful dream home with architect Nozer Wadia, Elsie designed a rooftop bar at Four Seasons hotel which made its entry to the Condé Nast Magazine, and then there was no stopping Elsie.
Elsie not only keeps rotating and redecorating her house but also collaborates with other artists to try new things. She collaborated with Ayesha Broacha for ‘Save The Elephants’ campaign in 2017 which gained a lot of popularity. She designed a brownie box for her close friend who had just started Theobroma. The box design went to become something very special for the brand and Elsie still continues designing for it.
Recently, Elsie designed a mural to thank Covid front-liners and continues to be influential in the field of architecture and interior design.
PAGES FROM ELSIE’S PORTFOLIO
